CASE STUDIES

  • 1MD Performance Creative Library

    Health & Wellness | Paid Media Ads

    Role: Senior Content Strategist
    Company:     Scale Media
    Brand: 1MD Nutrition
    Scope: Creative Strategy, Performance Marketing, Paid Media, Photo/Video/Design, Content Strategy

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  • Driving 20% of New E-comm Paid Revenue

    Health & Wellness | Case Study
    LiverMD Paid Campaign Creative Strategy

    Role: Senior Content Strategist
    Company:     Scale Media
    Brand: 1MD Nutrition
    Scope: Creative Strategy, Performance Marketing, Paid Media, Photo/Video/Design, Content Strategy

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  • Repositioning GlucoseMD Through an Emerging GLP-1 Narrative

    Health & Wellness | Case Study
    Early-Stage Paid Acquisition Strategy

    Role: Senior Content Strategist
    Company:     Scale Media
    Brand: 1MD Nutrition
    Scope: Creative Strategy, Performance Marketing, Paid Media, Photo/Video/Design, Content Strategy

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  • SEO-Driven Copy for the Grand Effects Website

    Case Study | Website Launch Case Study

    Role: Digital Media Specialist
    Company: Fluidra North America
    Brand: Grand Effects
    Scope: Website copywriting, editorial direction, and freelance copy management

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  • Cover-Pools Organic Social Strategy

    Role: Digital Media Specialist
    Company: Fluidra North America
    Brand: Cover-Pools
    Scope: Organic social, photo & video, creative strategy

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  • Reframing Black Friday 2020 for a Luxury Audience

    Case Study | Omnichannel Campaign Strategy for OROA & Dutch Furniture

    Role: Creative Specialist Lead
    Company:     The OROA Group
    Brand: OROA, Dutch Furniture
    Scope: Digital media, creative strategy, organic social, paid media

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  • Owning Strategy & Content Production at The OROA Group

    Case Study | Omnichannel Content Strategy, Campaign Development & Brand Execution

    Role: Creative Specialist Lead
    Company:     The OROA Group
    Brand: OROA, Dutch Furniture
    Scope: Digital media, creative strategy, organic social, paid media,

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